Type: Private Limited Company
Founded: 4 September 1922 (as Swallow Sidecar Company)
Founder(s): Sir William Lyons
Headquarters: Coventry, England - Ratan Tata, Chairman
Key people: David Smith, CEO - Mike O'Driscoll, Managing Director
Industry: Automotive
Products: Automobiles
Owner(s): Tata Motors
Employees: 10,000
Parent: Jaguar Land Rover
Website: www.Jaguar.com

Jaguar Cars Ltd, better known simply as Jaguar is a British luxury car manufacturer, headquartered in Coventry, England. It has been a wholly-owned subsidiary of the Indian company Tata Motors Ltd. since March 2008 and is operated as part of the Jaguar Land Rover business.

Jaguar was founded as the Swallow Sidecar Company by Sir William Lyons in 1922, originally making motorcycle sidecars before switching to passenger cars. The name was changed to Jaguar after World War II due to the unfavorable connotations of the SS initials.

Jaguar cars today are designed in Jaguar Land Rover's engineering centres at the Whitley plant in Coventry and at Gaydon in Warwickshire, and are manufactured in two of Jaguar Land Rover's plants; Castle Bromwich assembly plant in Birmingham and Halewood in Liverpool.

Following several subsequent changes of ownership since the 1960s, Jaguar was listed on the London Stock Exchange and became a constituent of the FTSE 100 Index, which ended when Ford acquired Jaguar in 1989. Jaguar also holds Royal Warrants from HM Queen Elizabeth II and HRH Prince Charles.

Jaguar made its name in the 1950s with a series of elegantly-styled sports cars and luxury saloons. In 1951 the company leased what would quickly become its principal plant from the Daimler Motor Company (not to be confused with Daimler-Benz), and in 1960 purchased Daimler from its parent company, the Birmingham Small Arms Company (BSA). From the late 1960s, Daimler was used as a brand name for Jaguar's most luxurious saloons.